For Sudip Biswas · CreativeLens

The complete ask.

Two phases. A paid trial to prove it, then the founding role. Every variable dollar is tied to the one thing that prices your round: logos, real usage, and the raise.

Phase 1 · TrialNow through November 1

Prove the motion.

A small, fixed, low-risk engagement. You get real brands on the board, and we both find out fast whether this is the fit.

Base$10,000 flat, for the trial through Nov 1
Commission$500 per qualified brand landed on an active trial
Bonus$2,500 if 12+ brands are on trial by Nov 1
EquityNone in the trial. That belongs to the founding role.
What a successful trial looks like

10 to 12 brands actively on trial with real usage, a couple of marquee logos in alcohol, fashion, or influencer, and a repeatable demo-first motion. Hit it and we move into the founding role below.

Phase 2 · Founding roleOn a successful trial

Build the whole go-to-market.

Founding Growth and Partnerships. I own the motion end to end and the traction target that gets CreativeLens to its next raise. Cash and equity are flexible; the live slider lets you set the mix.

Base + equityFlexible. Recommended $78k base + 1.25%, or trade down to $48k + 2.0% equity-heavy. Full or part time.
Equity pointsUp to 2.0%, fully diluted. Between Carta's median (1.5%) and 75th percentile (4.0%) for a first hire.
VestingStandard 4-year, 1-year cliff, with double-trigger acceleration on a sale.
Commission$500 per new qualified brand on trial, plus 10% of first-year contract value as brands convert to paid.
Bonus$5,000 at 20 brands on trial, plus a raise bonus we set together when the round is scoped.
Why these numbers

The ask sits below market on cash, on purpose.

Sources: Carta State of Seed 2025 (Peter Walker), Kruze Consulting payroll 2024–2026, Growth.Talent 2026. I'm under market on cash so I can earn it in equity by putting the traction on the board.

The whole structure points one way: I get paid when I land the logos and the usage that price your next round.